Monthly Archives: December 2011

December 19th It Score

The “It Score” is a measurement of a politician’s digital influence. It is calculated by taking inputs from what people do and say in the real world, the internet, and in social media. The “It Score” ...

Is Newt Dropping?

Presidential Candidate Newt Gingrich We’ve seen it with Michele Bachmann this summer; we’ve seen it with Rick Perry and Herman Cain as well in recent months. We’re talking about the rise of a presidential candida...

The Crashing of the Cain Train

On December 3 Herman Cain decided to end his presidential campaign.  This blog covers social media data regarding Herman Cain prior to his exit.  Twitter and Klout were excluded because they seemed to be uneffected by the events. ...

Who Won the Fox News Debate

Who Won the Huckabee GOP Presidential Forum? 12/3/2011 Data Breakdown Beg Price End Price Total Change Percent Change Total Volume Romney 46 47.6 1.6 3% 33 Paul 4.9 5.3 0.4 8% 180 Santorum 1 1.3 0.3 30% 60 Bachmann 2 2.1 0.1 5% 10...

PoliticIt Weekly It Score Update

Who’s It? Whose campaign is on the rise? Which campaigns are suffering? Here’s the latest It Score Weekly Update on the 2012 presidential campaign. Check it out below and let us know what you think in the comment secti...