Utah’s Senate Race

Dan Liljenquist
Sen. Orrin Hatch

PoliticIt crunched some numbers on Utah’s race for U.S. Senate featuring Utah’s Senior Senator Orrin Hatch and Candidate Dan Liljenquist along with Democratic Senate Candidate Scott Howell. Based on the numbers, Orrin Hatch seems to be leading the race with the highest It Score as well as the highest metrics in nearly every social media category mentioned in this blog. Dan Liljenquist, however, has generated a lot of dialogue around his Twitter handle within the last month seeing more mentions than Sen. Orrn Hatch’s Twitter handle.

It Score

The It Score has predicted the outcome of more than 90 races with 87% accuracy (CNBCYahoo! FinanceWall Street Journal’s Market Watch).  The It Score has been applied to the following states UtahWisconsinWest Virginia, North CarolinaIndianaNebraskaIdahoOregonKentucky, and Arkansas
  1. Orrin Hatch | 54
  2. Dan Liljenquist | 46
  3. Scott Howell | 12
  1. Orrin Hatch | 49,532 views in the last 90 days
  2. Dan Liljenquist | 12,203 views in the last 90 days
  3. Scott Howell | 279 views in the last 90 days
PoliticIt provides election software for politicians and special interest groups.  The software provides voter/donor micro-targeting in social networks, social media management, daily It Scores, competitor tracking, and digital influence tools.  To sign up for your free trial please visit us at www.politicit.com/politicitcampaign.

Sterling Morris is a co-founder at PoliticIt. He enjoys studying economics, politics, and reading in his spare time. Connect with him on Twitter and LinkedIn

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